BioMe optimises employee wellbeing and performance by hosting workshops for employees at corporations on how to tackle mental health, live more healthily with food and exercise.
Brief
BioMe needed a website redesign and increase its social media presence.
Role: Web Designer / Motion Designer
Branding
The branding needed to be friendly and inviting, so we used illustrations that make use of the brands colour pallet for constancy throughout the brand.
Page design
Archive page
Articles needed to distinguish category types. So, we separated them into Insights, Tutorials and Reports using the branding colours to help users determine what category within the post types their located.
Mailchimp Campaigns
Mailchimp templates were created with the same characteristics as the websites article categories using the brand colours as before.
Socials
Social media graphics created for LinkedIn feature images are primarily used to replace the URL feature images. Were designed in a similar fashion to the category posts and Mailchimp templates, these included the blog post contributors pictures, these social assets were used for increasing drive to the BioMe’s website from LinkedIn.
Also, for the reports that BioMe had written, animated videos were designed to use on LinkedIn to push for social media presence.
Results
- The website is very adaptable for the client
- Designed the campaign creation for BioMe simple and hassle-free
